Label Design - Foliage Harvest Lager
Illustration and label design for Foliage Harvest Lager by Wallenpaupack Brewing Company, A full production craft brewery located in Hawley, PA. This Vienna-style lager is brewed with pure wildflower honey. Light-bodied & crisp, with a touch of sweetness on the back end. 5.5% Alc./Vol. Welcome Fall in with a craft beer inspired by the changing leaves in the Pocono Mountains of Pennsylvania.
My beer label design process begins with a pencil sketch. Then I use pen & ink to complete the illustration and color the artwork in Photoshop. Take a peek below at my creative process. Custom drawn one-of-a-kind art for craft beers looking to stand out on the shelf.
You worked hard to create that special brew…
You made sure the ingredients are quality and just right. You spent time, money and energy on the flavor. Shouldn’t your label design follow suite?
A well-designed label should invite your customers in and show them what they are going to taste. My passion at Hoot Design Studio is visually telling your story so customers have a taste before they even pop open that can. Let’s show them how hard you worked to create that craft beer and what makes it different then the rest on the shelf. The purchasing power is in the packaging design.